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Our Mission

Our mission is to contribute to the development of tourism in the region through an entrepreneurial and innovative approach, to promote the region’s tourism opportunities at the global level, and to generate knowledge based on an education approach and quality standards in tourism. We aim to ensure that the knowledge generated contributes to processes of change, transformation, and development.

Our Core Values

Justice

Freedom

Effective Communication

Effectiveness and Efficiency

Innovation and Productivity

Honesty and Reliability

Respect for Social and Universal Values

Entrepreneurship

Participation

Quality Orientation

Environmental Responsibility

Accountability